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Piyush Garg

piyush ~ amrit

Organic Growth Marketer | Content, SEO, AEO & Product Marketing

About

Content marketing lead with 6 years of experience driving organic and brand growth for B2B SaaS startups.

I own both strategy and execution. Full-stack on the execution front: I research, brief, write/create, edit, ship, distribute, analyze, and optimize.

Committed to building a career grounded in excellence, integrity, transparency, and compassion.

Generated ~$5M in qualified pipeline and revenue through content and organic search marketing efforts.

Work experience

Aug 2024 – May 2026

Content Marketing Manager → Senior Content Marketing Manager

Sole content marketer owning the creation and distribution of all growth and brand content. Generated ~$3M in qualified pipeline (Q4'24 to Q1'26), recorded via self-reported attribution.
Website: Led end-to-end new content initiatives: annual planning guides, product-led and SEO pages, quarterly multi-format downloadables, and content refreshes. Grew new website users by 28% via organic search and 86% via direct traffic in 2025 vs. 2024.
Email: Ran weekly content broadcasts, SQL nurtures, and monthly product updates. 2X'd email volume, lifted open rates by 37% (Nov'24 to Mar'26), and drove 71% new website users via email in 2025 vs. 2024.
Social: Managed the company and founder's LinkedIn for content, events, campaigns, and product-led promotions. Achieved the 4th-highest follower growth and 19% higher engagement vs. top 10 competitors in 2025. Grew founder's LinkedIn impressions by 345% and engagements by 454% (Oct'25–Apr'26).
Podcast: Co-launched Conference Couch Sessions, our in-house podcast, with the Events & Brand Lead; led multichannel distribution to 6K new users in 2025.
AI content systems: Built Claude projects, custom skills, and evaluation guardrails through iterative prompt refinement to scale templatized content production. 8X'd traffic from LLMs (primarily ChatGPT) in 2025.

Nov 2023 – Jul 2024

Delivered SEO strategies, special campaign content, and content ops checklists for clients, including SpotDraft and ClickUp (via an agency).
Took time off following a family bereavement.

Jun 2021 – Oct 2023

Content Marketer → Senior Content Marketer

Kickstarted and led the SEO and content marketing efforts for our new SaaS product: Digital Business Cards.
Grew inbound customer acquisition by 1,100% by Q3'23 vs. Q2'22; this product line hit an ARR of $1M via our inbound efforts. Exceeded revenue goals for this product line for 6 quarters in a row.
Conducted end-to-end keyword research, developed content ideas, and created and supervised SEO articles to rank in the top 3 for the most important keywords for this product line.
Grew organic traffic by 50% every quarter from Q2'22 to Q2'23 and captured 65–70% of the traffic share for this product line's keywords by Q3'23.
Supervised a team of 3 writers (in-house and freelance) for content production.
Kickstarted the first international (Spanish) SEO project for Uniqode. Grew ~20 Spanish SEO pages to 10,000 new users, quarterly.
Grew customer acquisition by 300% for high-intent keyword clusters by Q2'22 vs. Q4'21; ranked most assigned cluster keywords in the top 3.
Worked on the long-tail keyword project and grew organic customer acquisition from 20% to 28% in Q3'21.

Dec 2019 – Jan 2021

Marketing Assistant & Content Writer

Wrote SEO content and grew organic traffic by 199%, organic leads by 204%, and MQLs by 142% by Q4'20 vs. Q4'19.
Generated, analyzed, and presented weekly and monthly marketing reports to stakeholders (including department metrics and team members' KPIs).
Created and sent educational newsletters; 87% exceeded the 25% click-through rate quota.
Supervised the company's social media platforms; grew LinkedIn followers by 88% in H2 2020 vs. H1 2020.
Executed ad hoc tasks including buyer personas, lead scoring, strategic keyword and competitor research, and website/landing page content.